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Parade Coloring Contest Sponsorship

The annual St. Patrick’s parade is the largest community event in Manchester. Each March, more than 70,000 people line the one-mile course along Elm Street, from Salmon to Auburn Streets, to cheer for bagpipers, high-school bands and marching units of all types. However, an event of this magnitude depends on the support of the citizens and businesses of Manchester alike.

Your company name and logo will be seen by nearly 75,000 people along the parade route, during the parade broadcast on MCTV and on the parade Web site.

Parade Coloring Contest

Sponsoring the St. Patrick’s Parade Coloring Contest is an exciting way for one company to participate in the event. Each year, the students at Hillside Middle School in Manchester participate in a contest to create the image used in the coloring contest. Once that image is chosen, more than 6,000 coloring contests are distributed by art teachers at public and Catholic elementary schools in Manchester and surrounding towns. In addition, the contest is posted on the Web site www.saintpatsnh. com and can be downloaded from there. Typically, more than 2,000 completed coloring contests are returned to the St. Patrick’s Parade Committee, ensuring your company wide exposure to elementary students and their families in the region. Specified visual elements are able to be included into the contest image, if appropriate for the age group and if the sponsor desires.

Sponsor Benefits

  • Company name included in letter to educators throughout the region
  • Company name, logo, message, coupon or other element included on more than 6,000 coloring contests
    distributed to elementary school students throughout the region
  • Company name on 3’ x 10’ banner preceding marching unit of contest winners
  • Five invitations to sponsor reception, Saturday, March 29, 5 p.m.
  • Exposure on saintpatricksnh.com Web site including company logo, a 25-word company description
    and a hyperlink to your company’s Web page on the Sponsor page link
  • Dedicated press release on your company’s sponsorship and involvement in the parade, including company logo
  • Formal acknowledgement by MC at Parade Viewing Stand
  • Reserved seating for 5 at viewing stand
  • Formal acknowledgement by MC on MCTV broadcast and all ensuing rebroadcasts of the parade
  • Acknowledgement of sponsorship in full-page Union Leader Thank You ad, to run in April 2009

Total Cost: $2,500

For additional information, or to discuss how your company can be involved with the 2010 St. Patrick’s Parade, please call Stephanie Mclaughlin at 617.899.2856 or e-mail at stephmclaughlin@yahoo.com.